• Develop a deep understanding of the business category & knowledge of the competitive frame.

• Strong understanding of the consumer trends that are changing the media landscape.

• Connect with internal specialists and external stakeholders units to design integrated solutions to our clients.

• Master a flawless media execution process working alongside various stakeholders (client, creative agency .. etc)

• Support the media team with the input from strategy, implementation, data-driven insights and recommendations.

• Maintain media spend summaries and flowcharts.